Earlytrade is pleased to announce it has signed a multi-year contract to manage and operate an Early Payment Program for Asahi Beverages in Australia and New Zealand. The deal will see Asahi Beverages offer Earlytrade to their suppliers in the region, commencing with the Asahi Lifestyle Beverages business. The deal gives Earlytrade a leading position in the Food and Beverage sector in Australia and New Zealand now with Lion, Beston Global Foods and Asahi Beverages signed up to the Earlytrade Marketplace.
Stephan Anderson, General Manager – Group Growth and Efficiency Projects at Asahi, said “Asahi Beverages is excited to offer an innovative solution to our suppliers which promises significant benefit to both our company and our suppliers. As we work to continuously improve our partnerships and relationships with suppliers, Earlytrade’s proven performance in market became an obvious choice for future collaboration.”
About Asahi Beverages
Asahi Beverages is one of the leading beverage companies in Australia and New Zealand. Asahi Beverages manufactures and markets quality alcohol and non-alcohol beverages, boasting a strong portfolio of established household brands, including Schweppes, Pepsi, Solo, Cool Ridge, Gatorade, Cottee’s cordials, Asahi, Peroni, Woodstock Bourbon and Vodka Cruiser.
Asahi Beverages is a member of Asahi Group Holdings, one of Japan’s leading beverage companies, and comprises of some of Australia and New Zealand’s most successful beverage businesses, including Asahi Lifestyle Beverages (formerly known as Schweppes Australia), Asahi Premium Beverages, Asahi Beverages NZ (formerly Independent Liquor) and The Better Drinks Co.